Journey of a Dress...
9 March 2010

"It's a sequin but not as you know it!" exclaimed Jasper when our textile designer held up a swatch of patent leather discs attached en masse to a piece of toiling fabric.

This initial swatch, which caught Jasper's eye and imagination, was developed into a striking shift dress with hand cut patent leather sequins cascading around the front and back panels. The swatch had been black - the final...

Lookbook...
23 February 2010

The design team will examine dozens of contact sheets this week, identifying the very best shots from our favourite photographers.

Jasper will approve their selection for the new season’s lookbook.

He wants each image to capture the girl at...

Show Day...
21 February 2010

The day has finally arrived.

Here’s our schedule – though you can never expect it to run exactly to plan.

7.00am The collection is delivered to the British Fashion Council Tent, Somerset House, London, W1.

8.00am Call time - Val Garland...